Knorr-Bremse (KB) is a worldwide producer of pneumatic, hydraulic and electronic braking systems, and chassis management systems for commercial vehicles. 2013 O-PLUS won the competitive pitch, for its seamless media arrangement and cost-effective budget control, and execute the first media event for KB during 2013 Auto Show in Shanghai.
O-PLUS invited 50 key media outlets from nationwide, including auto media, business media and online media, to KB’s exhibition booth and completed all related media management including reception and onsite support.
The event received high compliments from attended media for well logistics arrangement and professional media communication. And the event helped establish the first media communication between KB and Chinese media.